I was recently commissioned to create an updated logo design for the legendary group UB40 for their recent tour across the UK. The new logo design was a completely fresh rethink of their classic logo, reimagining the letter form to create this design.
The brief was to create a modern logo that would work well across all manner of merch and products, including things like tee shirts (produced by THTC), hats and sunglasses. As with all music logo design projects, we created initial concepts, moving through mockups and development stages to refine the finished design.
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